Hexaware Positioned as a Visionary in the 2026 Gartner® Magic Quadrant™ for Custom Software Development Services
Hexaware Positioned as a Visionary in the 2026 Gartner® Magic Quadrant™ for Custom Software Development Services
Gartner, Magic Quadrant for Custom Software Development Services, By Jaideep Thyagarajan, Ryan McKinney, Nathan Davie, 7 October 2026. Gartner and Magic Quadrant are trademarks of Gartner, Inc. and/or its affiliates. Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Hexaware.
Case Study
A North American turkey and poultry producer replaced holiday hotline overload with Hexaware’s Alexa skill—handling 100K+ seasonal calls and over 1bn voice interactions, dramatically reducing support burden and improving CX.
Voice Technology Adoption in Food Industry
Our customer was a leading North American turkey and poultry producer known for their commitment to quality products and exceptional customer service. Since its establishment in 1981, their customer support hotline has handled approximately 100,000 calls each holiday season, and our client approached us seeking solutions to maintain their high standards of customer service with new technology.
Voice First Design Implementation
Our client faced several critical challenges in modernizing their customer support approach while maintaining their reputation for personal, expert guidance. The primary challenge stemmed from overwhelming call volumes during the holiday season, creating significant wait times that impacted customer satisfaction. This highlighted the urgent need for voice-enabled search and support accessibility that could operate 24/7/365.
Additionally, the company wanted to develop an intuitive voice user interface design that could accommodate diverse customer needs and varying levels of technical proficiency. Perhaps most challenging was the task of translating complex cooking instructions through voice interaction design in a way that maintained the clarity and helpfulness of human support staff. The solution needed to balance technological innovation with the warmth and personal touch that had become hallmarks of the brand’s customer service.
Voice App Development and Authentication
Hexaware developed a sophisticated voice experience design through a multi-modal Amazon Alexa skill that brought our client’s expertise into customers’ kitchens. Key features included:
Voice Commerce Platform Success
The implementation of the voice application development solution delivered transformative results. The voice UX design significantly enhanced customer service accessibility while reducing pressure on traditional phone support channels. The initiative leveraged enterprise voice strategy to generate over 1 billion impressions and secured coverage in prestigious outlets including The Today Show and WIRED Magazine. The final solution created a comprehensive and user-friendly experience that resonated strongly with modern consumers while maintaining the brand’s heritage of personal, expert guidance.
Voice Authentication Security and Future
By partnering with Hexaware, our client successfully transformed their traditional phone support service through innovative Alexa skill development and voice technology adoption. This initiative demonstrated how established brands can leverage voice-enabled search and authentication security to enhance customer experience while maintaining their core values and expertise.
Ready to transform your customer experience with innovative voice solutions? Contact Hexaware today to learn how we can help your business succeed in the digital age.