What Are Application Services and Why They Matter for Business Growth

As competition between companies heats up, there is mounting pressure to innovate, streamline operations, and engage customers better than ever before. A business’ ability to successfully accomplish these objectives relies heavily not just on new technologies adopted but also how well it manages, supports, and improves upon its entire suite of software applications.

Application services are critical to doing just that.

So, what are application services? Why should you care? And how can enterprise application solutions deliver real growth? Let’s dive in.

A Quick Rundown: What Are Application Services?

Application services encompass a broad range of disciplines and capabilities centered around the design, development, testing, deployment, integration, modernization, and ongoing management of software applications across an enterprise. Rather than siloed tools working independently, application services ensure your applications work together cohesively, securely, and optimally to empower your business.

Organizations have an assortment of software applications that power business operations. Over time, this mix grows more complex as your business scales and adopts new technologies.

From customer relationship management (CRM) and enterprise resource planning (ERP) to supply chain, finance, Human Resources (HR), and security applications–every piece of business-critical software you adopt should be working together to serve your unique business objectives.

This complexity demands expert strategies and solutions that ensure applications are:

• Aligned with business objectives
• Secure and compliant with regulations
• Efficient, scalable, and resilient
• Easily integrated with other systems

Hexaware’s Application Services integrate and streamline the entire application lifecycle to ensure your portfolio of enterprise applications is performing at its best.

Core Components of Application Services

Application services cover several critical areas of the application lifecycle. Here are some of the key components of application services.

• Enterprise Architecture Consulting

Enterprise architecture consulting services deal with the strategic planning and design of your application environment. This helps ensure your organization’s software ecosystem is architected and aligned with your business objectives.

• Application Development

Custom development services build new applications from scratch while tailored modernization services help you upgrade existing applications to meet your evolving business needs.

• Application Rationalization and Modernization

The process of app rationalization helps you understand your existing application landscape and choose which tools should be kept, replaced, or upgraded.

• Quality Assurance

Quality control testing services ensure your apps provide optimal experiences for end-users and have fewer errors.

• Security and Compliance Services

Application security practices are baked into every phase of the application lifecycle to minimize risk and protect your business data.

• Application Support and Maintenance

Software needs constant monitoring and care even after they’ve gone live to guarantee reliable performance and availability.

Why Application Services Matter for Business Growth?

The idea of running a business without leveraging technology sounds virtually impossible these days. From simplifying back-office functions to enabling remote work and building interactive digital experiences for customers, applications are involved in every part of your growth strategy.

Investing in application services helps your business:

• Enable Digital Transformation

Digital transformation is the continuous effort of leveraging digital technologies to improve every facet of your business. Application services help companies transform by providing the resources needed to overhaul outdated technology, take advantage of the cloud, and innovate with agility.

• Improve Operational Efficiency

By streamlining and integrating your business applications, you can reduce silos and automate manual processes. Simplified workflows allow information to flow freely between systems and teams can collaborate more efficiently.

• Strengthen Security and Compliance

From day one of the development lifecycle, security should be a top priority. Application services minimize risk and protect your valuable business data with security measures at every stage of development. With regulations like GDPR and CCPA becoming more prevalent, there’s also the added benefit of maintaining compliance while your team works on innovating.

• Empower Great User Experiences

The applications you use every day shouldn’t be complicated or confusing. Application services place large emphasis on creating user-centric designs that are easy to adopt and super intuitive. Better digital experiences mean happier customers and employees.

• Scale Applications for Business Growth

As your business grows, you’ll need your applications to grow with you. Whether that’s more seats to accommodate new users or additional functionality to serve customers in a new region, application services provide the structure you need to adapt and scale at will.

• Benefits of Application Services

Now that you have a better understanding of what application services are, let’s take a look at how they can specifically benefit your business.

• Increased Business Agility

Whether your goal is to launch new products faster, improve your operations, or better serve customers, application services give you the tools you need to be more agile than your competition. Our development frameworks are built around Agile methodologies and incorporate DevOps and Continuous Delivery practices, so you can release updates faster.

• Reduced Total Cost of Ownership

Consolidating and right sizing your legacy apps with application services can dramatically decrease licensing fees, lower maintenance costs, and free up resources that were being spent on redundant applications.

• Seamless Integration

Integrate enterprise applications to break down data silos and enable real-time information sharing across your organization. With a connected view of your operations, you can make smarter business decisions.

• Better Business Insights

When your apps are integrated, you’ll also unlock powerful data and analytics that can be used to improve decision-making. Application services uncover new insights about your business.

• Business Continuity

Regular operations management, testing, and monitoring help ensure your team experiences fewer application performance issues and downtimes. This means happier customers and employees who can depend on your applications to just work.

Enterprise Application Solutions

Application services are the practice of overseeing your application lifecycle. But what are enterprise application solutions?

Enterprise application solutions are the actual software applications your business uses to operate. Think ERP, CRM, HRMS, supply chain management software, cybersecurity tools, and so on.

Applications are the vehicles that help you automate and unify business processes to:

• Facilitate better collaboration
• Eliminate manual business redundancies
• Optimize resource planning
• Supercharge customer engagement

Application services are what keep your enterprise application solutions running optimally.

Application Services at Hexaware

What sets Hexaware apart from other providers when it comes to application services? Simply put: our application service accelerators.

Proprietary Accelerators

• Amaze^® – Automates cloud adoption for faster, smoother digital transformation
• Tensai^® – Drives extreme automation to optimize IT operations and business efficiency
• RapidX^® – Infuses AI into software engineering for smarter development and modernization

These platforms help you minimize risk, realize value faster, and keep your applications performing at their peak long after go-live.

Business Outcomes Driven By Application Services

Growth will continue to be driven by businesses that can move faster, be more efficient, and keep their operations secured. Application services improve each of these aspects of your business and can lead to:

• Accelerated innovation cycles
• Improved customer loyalty through digital experiences
• Reduced operational costs
• Increased IT performance and reliability
• Enhanced regulatory compliance

Application services empower your business to be its most agile, insightful, and operationally robust self.

To modernize, optimize, and secure your applications, talk to an expert.