Retail & CPG

Retailer and CPG companies are racing to keep pace with innovations in ecommerce space to serve customers anywhere, anytime

Redefining Customer Experiences Leveraging New Technologies

Customers are benefactors of limitless choice; fingertip access to information, and low switching costs. Retailers must be ready at any moment to give them what they want, which can be a stretch for operations running on archaic business processes and technology.

Retail solutions and CPG companies need to be agile and flexible to cater to customers 24×7. Providing a personalized shopping experience is fast becoming an imperative, calling for a 360-degree customer view with seamless integration across all interaction channels. This requires a connected supply chain to enable omni-channel operations, respond to demand-supply fluctuations in real-time and make better pricing decisions.

Organizations are turning towards technology to do more than just support their businesses. Cloud, Machine Learning, AI, Microservices and APIs are being used to roll out new business capabilities and create a unique offering for customers, combining efficiency and experience.

Our clientele includes some of the leading and most innovative companies in sectors such as:

  • Apparel and footwear
  • Supermarkets
  • Convenience stores
  • Quick service restaurants
  • Specialty retailers
  • Consumer packaged goods



Consulting Services

We want to be a strategic partner for our customers. We look to engage with them to define the way forward and corresponding roadmap with business objectives as the driving force. Our services encompass:

  • IT Strategy Roadmap – Redefining IT choices addressing the business and consumer expectations
  • BU focused IT solutioning – Benchmarking, application future state design and product evaluation
  • Unified data platform – Future proof data architecture delivering rich customer experience and data governance
  • Omnichannel readiness, Supply chain assessment – Identify the process gaps, design future state to improve the delivery lead time and inventory turns

Advanced Analytics

Optimizing your business through Artificial Intelligence and Machine Learning with solutions across the retail value chain is imperative to stay ahead and deliver maximum value. We bring a complete suite of solutions to do just that:

  • Retail allocation
  • Merchandize planning
  • Smart Financials
  • Demand planning
  • Capacity planning
  • Distribution planning

Embracing Digital Disruption

Channels for customer interaction have increased manifold and every channel provides an opportunity to build a relationship with your customer. You can build new capabilities for the digital world, including-

  • AR for product interaction
  • Headless commerce implementations
  • Machine learning enabled social commerce
  • Voice-enabled shopping assistants

Enterprise Data Management & Analytics (EDMA)

Global retail and CPG enterprises are looking to move on-premise legacy data warehouses to Azure or AWS to leverage the benefits of Cloud computing with a plethora of pre-built analytics components.

The journey to get to your future state analytics architecture without prior experience and knowledge in niche technologies and awareness of ROI.

Through our automation tools right from assessment to  transformation stage, we can help you ensure accuracy in transformation and help deliver the project rapidly.

Some of the accelerators which we have built for Cloud EDMA will fast pace your data-focused projects like:

  • Design of an omnichannel environment creating cohesive customer experience at all touchpoints
  • Create a unified data platform to integrate and leverage the synergies of operation between merchandising, marketing, commerce and customer service
  • Provide complete visibility into product performance across channels
  • Monetize the customer shopping behavior data by boosting sales through personalized offers and promotions

Business Process Services

Retail & CPG companies constantly strive to improve profitability, reduce costs and increase revenue while improving customer experience and loyalty.

Hexaware’s integrated Business Process Services seamlessly merge front and back-office business functions and help in enhancing customer interaction models in order to create an emotional bond and improve customer loyalty, leveraging process improvement and augmentation of operational efficiencies.

Our business process services can help retailers to understand the concerns of the customer and deliver tangible benefits through a cost-competitive structure, unit-linked pricing model and comprehensive shared-service models:

  • Creation of a personalized, unique shopping experience for each channel
  • Improvement in customer retention and loyalty
  • Reduction in overheads on F&A, IT and HR
  • Reduction in inventory costs leveraged by services around spends analytics and forecasting



Success Stories

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