Contact Center Operations Transformed: How Hexaware’s Agentic AI Solutions Drove Efficiency and Customer Experience for a UK Retailer

Client

A leading UK-based home improvement retailer managing thousands of daily customer service interactions sought to modernize its contact center operations to better serve customers across multiple channels.

Challenge

Operational Inefficiencies and Fragmented Systems

The client’s contact center faced significant hurdles that constrained operational agility and customer satisfaction:

• High Manual Effort: Agents spent excessive time on routine data entry and repetitive tasks, limiting their ability to focus on complex customer needs.
• Fragmented Multi-Channel Processes: Disconnected workflows across voice, chat, and email channels led to errors and inconsistent information handling.
• Slow Incident Resolution: Inefficient processes delayed problem-solving, increasing operational costs and customer wait times.
• Limited Customer Sentiment Insight: Lack of sentiment analysis prevented proactive issue resolution.
• High Training Costs: Lengthy onboarding processes reduced scalability and increased expenses.
• Compliance Challenges: Manual logging and audit processes added overhead and risk.

These challenges collectively impacted the customer experience and operational efficiency, highlighting the need for an intelligent, future-proof contact center AI solution.

Solution

Agentic AI for Contact Center Transformation

Hexaware implemented the Tensai® contact center copilot, an Agentic AI Solution for contact center operations, to orchestrate workflows and automate routine tasks. Built on a multi-agent, orchestration-first architecture, the solution worked alongside human agents to streamline processes and improve efficiency.

• Capture Layer: Real-time transcription, summarization, and metadata tagging created structured, actionable case records.
• Assist Layer: Knowledge retrieval, automated ticketing via ServiceNow, and compliance logging ensured consistent, audit-ready interactions.
• Orchestration Layer: Coordinated agent workflows dynamically, enabling seamless handoffs and continuous process improvement.

This unified AI-powered fabric transformed fragmented contact center operations into a cohesive, intelligent service model.

Benefits

Quantifiable Gains and Strategic Impact

The agentic AI solution delivered measurable improvements in contact center operations:

• 60% reduction in manual effort through automation of transcription, summarization, and ticketing
• 40% faster resolution times, reducing customer wait and boosting satisfaction
• 3x faster response times across voice, chat, and email channels for consistent omni-channel support
• 25% reduction in agent training time, accelerating onboarding and lowering costs
• 30% decrease in compliance overhead with automated, audit-ready logs
• Enhanced agent productivity and morale by shifting focus from routine tasks to complex problem-solving

These outcomes significantly improved operational efficiency and elevated the overall customer experience.

Summary

Partnering with Hexaware to Optimize Contact Center Operations

Hexaware’s deployment of agentic AI for contact center operations empowered the UK retailer to overcome manual inefficiencies and fragmented workflows. The Tensai® contact center copilot delivered a future-proof, scalable solution that not only improved efficiency and compliance but also enhanced customer experience through intelligent workflow automation. This partnership enabled the client to transform their contact centers into a high-performing, innovation-driven model, setting a new standard in customer service excellence.

Boost efficiency by 40%: Email us at marketing@hexaware.com to start using contact center AI solutions to improve customer experience.