Hexaware Positioned as a Visionary in the 2026 Gartner® Magic Quadrant™ for Custom Software Development Services
Hexaware Positioned as a Visionary in the 2026 Gartner® Magic Quadrant™ for Custom Software Development Services
Gartner, Magic Quadrant for Custom Software Development Services, By Jaideep Thyagarajan, Ryan McKinney, Nathan Davie, 7 October 2026. Gartner and Magic Quadrant are trademarks of Gartner, Inc. and/or its affiliates. Gartner does not endorse any company, vendor, product or service depicted in its publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner publications consist of the opinions of Gartner’s business and technology insights organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this publication, including any warranties of merchantability or fitness for a particular purpose. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Hexaware.
Whitepaper
– Digital transformation drives operational efficiency, product leadership, and better customer experiences.
– Hexaware classifies three broad strategies: Inside-Out, Outside-In, and All-in-One-Go.
– The Inside-Out Strategy suits medium to large organizations starting with internal system optimization.
– The Outside-In Strategy suits smaller businesses starting with front-end CX management.
Digital transformation enables business success by driving operational efficiency and improving product leadership, thereby encouraging better customer experiences.
Hexaware has classified three broad strategies to achieve digital transformation:
Inside-Out Strategy – Majorly engineered for medium to large-scale organizations, transformation starts with digital optimization of internal systems and processes and moves organically towards customer experience.
Outside-In Strategy – For small to medium size businesses or any enterprise seeking superior end customer experience. Transformation starts with the front-end customer experience management, engagement touchpoints and subsequently changes supporting systems, technologies, and processes.
All-in-One-Go Strategy – For small to medium businesses or functions who are challenged with survival because of the change in market dynamics, consumer preferences and technology evolution. Change across the entire spectrum starts in one go, targeting both the external touchpoints and internal systems simultaneously.
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