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Customer Experience
January 21, 2022
The chaotic world of today demands constant adaptation and transformation. It’s no surprise then, that the resources, software and services you use to thrive in this environment need to be constantly evolving as well. With every enterprise facing unprecedented ups and downs, challenges of disruptions, shortage of skilled resources, scaling up to meet changing customer expectations, futuristic technology solutions and whatnot; the tools used previously do not meet the requirements or expectations.
It is imperative for organizations to create agile, connected and sustainable enterprise processes so they can customize products or services in order meet the needs of their customers. By accelerating innovation with the hyper-automated systems and enhancing visibility across all areas (including round-the-clock uptime), it becomes easier than ever before possible to improve planning agility for ensuring business continuity throughout any disaster scenario; this will ultimately lead companies down an exciting path towards adopting new models “as a service” by leveraging intelligent operations which easily adapts to the futuristic requirements.
This blog will introduce you to Microsoft Dynamics 365 and walk you through how it drives workforce transformation by offering product-as-a-service or interconnected, modular Software-as-a-Service (SaaS) to re-evolve strategies and reimagine new business models; improve agility in planning and processes with round the clock availability, standardization and much more. To know the features and facts of Microsoft Dynamics 365 and how it can be used to provide more for your enterprise, let us get started with introduction to Microsoft Dynamics 365.
There are variety of products in Microsoft Dynamics 365, all are Dynamic in Nature, interconnected and modular product lines of CRM applications, divided into various modules/apps to suit your business needs. Along with productivity applications, it gives you ability to use artificial intelligence in your day-to-day task, to solve problems, helps you automate and so much more. Due to its nature, the products can be used in any industry verticals.
Some of its applications are available on-premises. Almost all are available as cloud-based solutions that unify CRM capabilities from various industries into applications that work seamlessly together and effectively. Connect your enterprise, from marketing and sales to operations, finance, human resource and customer relations. The solution transforms operations by giving everyone from the design team to the contact center access to data collected in real-time, enabling you to build stronger relationships and make better business decisions.
Now that you have made your acquaintance with Microsoft Dynamics 365, next step would be to get to know the range of CRM products in the Dynamics 365 suite. These are –
Sales – Dynamics 365 Sales enables sales executives to build strong relationships with their customers, take actions based on insights, and close deals faster. Use Dynamics 365 Sales to keep track of your accounts and contacts, nurture your sales from lead to order and create sales collaterals. You can also create marketing lists, campaigns and follow service cases associated with specific accounts or opportunities.
Customer Service – Dynamics 365 for customer service is an application that allows service users and managers to manage and track customer complaints, issues and service activities.
Marketing– Dynamics 365 Marketing elevates customer experiences, allowing you to orchestrate personalized journeys across all touchpoints to strengthen relationships and earn loyalty. The Dynamics 365 Marketing app works seamlessly with Dynamics 365 Sales, Dynamics 365 Customer Insights, Microsoft Teams, and other products to allow for faster and better decisions using the power of data and AI.
Customer Insights – Dynamics 365 Customer Insights is a part of Microsoft’s customer data platform (CDP) that helps deliver personalized customer experiences. The platform’s capabilities provide insights into who your customers are and how they engage with your platform. It unifies customer data across multiple sources to get a single view of customers.
Field Service – Dynamics 365 Field Service business application helps organizations deliver onsite service to customer locations. The application combines workflow automation, scheduling algorithms, and mobility to set up mobile workers for success when they’re onsite with customers fixing issues.
Customer Voice – Dynamics 365 Customer Voice is an enterprise feedback management application you can use to keep track of the customer metrics that matter the most to your business. With deep integration from the Dynamics 365 line-of-business applications built on Microsoft Forms, Dynamics 365 Customer Voice adds rich insights by feeding real-time survey data into customer records.
Power Platform – It consists of Power Apps, Power BI, Power Automate, Power Portal & Power Virtual agent. As the name describes, these powerful applications to ease your work by low-code/no-code mobile applications, portal, reporting, automation with a touch of AI.
Remote Assist – Empower technicians to collaborate more efficiently by working together from different locations with Dynamics 365 Remote Assist on HoloLens, HoloLens 2, Android, or iOS devices.
Bringing your business together as a solid unit by connecting people, processes, and data across many applications, including Microsoft Dynamics 365, Office 365, LinkedIn, and Azure.
Some of the industries we helped address their problems with Dynamics 365 applications–
The first step is to determine which modules you would like included in your Microsoft Dynamics 365 implementation plan and follow Agile methodology to achieve the same.
After deciding upon the aspects/modules that need consideration when putting together an actionable roadmap with clear goals – let’s take a look at not only implementing but also promoting your services successfully!
Microsoft’s Dynamics 365 has many features that make it stand out among other similar offerings. The main factors holding sway are that the product is easy to deploy and use, which makes it a great option for small businesses who want an affordable solution without sacrificing usability or functionality. It also integrates with other popular products from Microsoft like Office 365 and Azure; this means you don’t have to worry about switching between applications in order to use one of these programs alongside your ERP system. And because Dynamics 365 offers such a wide range of customizations (think fields, dashboards, reports), there really isn’t another program on the market quite like it when we talk about its ability to be tailored specifically to what you need as a business owner. You can deploy and use it easily because of its user-friendly interface and finally, the best part about this product is that it scales – meaning there is no limit on how much data you want to store or what kind of processes. In a nutshell, Dynamics 365 is –
We recommend giving it a try!
About the Author
Asif Shaikh
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