This brochure discusses about how business intelligence and predictive analytics can augment the future and scalability in the retail industry. While a lot depends on data, it is not always organized. Data which is stuck in silos or are dependent on IT teams for integration pose challenges in determining their true worth.
Business users utilize predictive analytics in retail to analyze data by eliminating dependence on IT teams. Here are a few customized offerings established for the retail industry –
- Price elasticity across stores and geographies
- Post-promotion performance analytics
- Cluster analytics to build a common strategy
- BenchMark to understand qualitative variables
- StoreScan to build operational efficiency
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