Hexaware’s advertising and marketing solutions leverage AI/generative AI, automation, and real-time analytics to help businesses optimize campaigns, deliver hyper-personalized content, and create seamless omnichannel experiences. By streamlining operations and enhancing customer engagement, we empower marketing teams to drive measurable growth and build stronger connections with their audiences.

Our Focus Areas

Optimizing Live Campaign Performance

Monitoring live campaigns in real-time to make data-driven adjustments that boost engagement and maximize ROI.

Delivering AI-Driven Personalized Content

Using AI in marketing to create dynamic, tailored messaging that strengthens brand connections and drives hyper-personalization.

Ensuring Seamless Omnichannel Integration

Implementing omnichannel strategies to maintain consistent messaging and engagement across platforms and customer touchpoints.

Enhancing Conversion Tracking and Attribution

Providing precise insights into customer journeys and conversions to refine campaigns and overall effectiveness.

Platform Maintenance and Compatibility

Keeping digital assets updated and ensuring compatibility with the latest APIs and technologies for optimal performance and user experience.

Our Capabilities

Our solutions leverage advanced analytics and AI-powered modelling to optimize campaigns, predict ROI, and enhance decision-making. We help identify high-value prospects, track promotion outcomes, and maximize marketing impact.

We deliver seamless brand experiences with real-time sentiment tracking, actionable brand insights, and intelligent content strategies. Our solutions help you connect meaningfully with your audience, drive engagement, and build lasting relationships.

We streamline marketing operations by automating subscription data processing, implementing real-time data architectures, and centralizing content management. Our solutions improve efficiency, ensure brand consistency, and enhance governance across global campaigns.

Our end-to-end virtual event solutions—from planning and scripting to execution—create engaging digital experiences. We enable seamless onboarding, interactive participation, and long-term customer engagement.

We standardize product data, streamline cataloguing, and optimize e-commerce workflows. Our solutions for marketing and advertising ensure accurate asset management and a cohesive, efficient customer journey.

Team Leaders

Gopi Santhanam

Gopi Santhanam

Professional Services Leader

Brett Mollen

Brett Mollen

Professional Services Expert

Prashant Khatri

Prashant Khatri

Professional Services Expert

Take your advertising and marketing to the next level.

Leverage AI and Data for Smarter, Faster Campaigns

Get in Touch with Hexaware Today

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Take your advertising and marketing to the next level.
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