Hexaware collaborated with a global leader in personal care products to develop an augmented reality mobile application for a highly anticipated annual event, which attracted over 12,500 attendees. The mobile app, designed through augmented reality application development, featured advanced functionalities such as e-commerce integration and object recognition, creating an interactive digital experience that enhanced attendee engagement and showcased new products. By leveraging event app development best practices, Hexaware was able to transform the live event into a dynamic digital platform, allowing attendees to explore, share, and purchase products seamlessly. 

The successful implementation of this mobile app development project resulted in significant product visibility and impressive sales figures during the event. Attendees enjoyed a rich and immersive experience, thanks to the innovative use of augmented reality and machine learning technologies.  

If you’re interested in learning more about how Hexaware can support your next event through augmented reality app development and engaging mobile solutions, download the full case study today. 

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