Travel Case Study Large NA Airlines Cuts Costs and Improves Efficiency through Enhancement/Support Of Customer Loyalty System A large airline wanted to improve the efficiency of their Customer Loyalty system comprising of 2 major sub-systems: Direct Marketing (DM) and Management Information (MI). Team Hexaware took over the maintenance and support of the airline’s DM and MI systems offering production support, automation and system process documentation. Business Benefits Significant cost savings Use of industry best practices, skills, and technology Improved automation Increase in efficiency and productivity Highly versatile and easily configurable support