Real time is not enough…
The future is Predictive Business
Data integration assimilates data from heterogeneous sources and disparate formats and creates actionable insights.
Our services will enable the client to:
- Generate relevant and related data points from daily business processing and helps in designing a system to collect and store those data points. Analyse relevant data points of value, for their business
- Generate insights to provide new products or services and improve existing products or services
- Mitigate and avoid predicted failures through proactive notifications and alerts
We enable businesses to take structured information from a number of different systems and organize it at the customer level.
This enables us to know the customer’s interest areas, drivers or influencers of their buying behavior, preferred channels, areas of improvement, and the most appropriate auditing methods.
Customer segments are derived based on their motivation, behavior, relationship drivers, and what they value the most. Target groups are created based on customer’s preferences such as – recurrent and recent purchases, customer’s wish-list, preferred or declined brand, and potential cross-sell products.
The customer knowledge derived from these insights will help organizations to engage their customers in real time conversations, listen to their point of view, and deliver contextual, relevant and engaging communications through multiple devices.
These communications will help organizations to win new customers, retain existing customers and serve them with new and enhanced services thereby decreasing costs and increasing revenues.